This video provides basic concepts and recommendations to communicate Science Highlights: Basic rules Communication objectives Ongoing project, raise awareness and / or share important information Type of Audience Who, why and how Key Message (s) Always write an index and have a script
This video provides some guidance for science communication in an informal and short period of time setting: the elevator speech/pitch Highlights Informal context Main components The key message is delivered at the beginning because it explains "why the audience should care" Start the presentation with a question or unexpected comment Focus on why it is important and personal Leave the audience with a "to do" action
This video provides some guidance related to a very common procedure for introducing a science concept or project called: "ABT" (And, But, Therefore). This is a great technique to explain a scientific project or concept in a short period of time. Highlights: ABT: "... and ... but ... therefore ..." Suitable for formal contexts (60 Seconds) [Hook sentence] and [scientific fact] however [knowledge gap] therefore [what you are doing] 3 minute presentation ABT Extended Format [Hook sentence] and [scientific fact] however [knowledge gap] therefore [what you are doing, brief description of methods, preliminary results, impacts on society]
This video provides very basic techniques for communicating scientific facts or concepts, as well as Science Myth Busters. Highlights: "For your information ..." but: (the fact) "interactive, simple and with references". Typically start with a question, immediately provide an answer and then provide the background and scientific support.
